Inman Real Estate Connect - An intervention?
The gracious (misguided?) folks at Inman invited me back. The next installment of the semi-annual Real Estate Connect conference will be held July 23rd through 25th in San Francisco, and I will have the honor of moderating the opening act at the Bloggers Connect workshop.
This will be my third Real Estate Connect and, if you are in any way involved in the real estate industry and aren’t planning on attending, let me know. We will administer the saliva test immediately.
Steve “lets me” fly solo to these. He is under the impression that it is one big vacation, some much needed “me” time, and has visions of a bunch of laptop-toting, lampshade-wearing agents making html jokes and generally getting crazy. “Who messed with my Favorites folder?” “Is that your Facebook page or did you just forget to let the dog out?” Let the hilarity ensue.
Networking is a big part of it, no doubt, and I will admit even to the IRS audit agent that I do have fun at these events. But it is mostly work. The program is packed with information, breaks are few, and if past experience is any indication, I will arrive at the airport security checkpoint Friday on all fours, utterly exhausted and muttering incoherently about bulls and bears aggregating their listing feeds and the role of video in monetizing Craig Newmark.
The session I am moderating is titled, “Creating Content that Hooks Readers” and, if my last post on drywood termites is any indication, they picked the right girl — to not speak. Oh sure, the day before I wrote the engaging piece about how someone posted my stick figure drawing without permission (on their own post about plagiarism), and on Mother’s Day I wrote an article about… I’m not really sure what that one was about. Generally, though, I am a disjointed train wreck when it comes to content, at least in the conventional wisdom sense.
Maybe that’s why I’m moderating. It might be an Inman intervention of sorts. I’m ready for them. In my case, them is:
Mike Simonsen, Co Founder & CEO, Altos Research
Ben Martin, Director of Communications & New Media, VARblog
Jeff Corbett, Author, The XBroker Blog
Benn Rosales, Founder, Agent Genius
Aside from the “let Kris have a microphone” mishap, the program is a veritable who’s who of blogging and industry insiders. The program will make your head spin. Be there or stay here and hang out with Steve. How’s that for compelling?












May 14th, 2008 at 8:36 am
This should be a short breakout as my answer to the crowd will be “the answer is, read Kris Berg” She will ew and awe you with rich content about termites, Steve, and squatting boy dogs and then sucker punch you with huge doses of reality on anything from disintermediation, disruption, or her taking on her local paper.
You have been the example for so long, I guess its time to see if us kids have learned anything- will make for a firey debate, I’m sure.
See you in SF- beers on the moderator.
May 14th, 2008 at 9:00 am
After that comment, beers are definitely on the moderator! For anyone who doesn’t know, Benn is the mastermind behind Agent Genius, which is very quickly becoming the gold standard for group blogs.
May 14th, 2008 at 9:21 am
Let Steve know I’ll be there to protect you …
May 14th, 2008 at 9:28 am
JD - I am sure that will be an enormous comfort to him.
May 14th, 2008 at 10:17 am
The odds of you not being invited back have always been off the board. It was a no brainer.
And I know exactly what Steve’s agenda is. It’s summer, teenaged kids barely sleep at home when school’s out — and the old ball and chain is 500 miles away for a few days. How often does he get to experience living in an estrogen-free zone?
May 14th, 2008 at 10:34 am
Estrogen-free? Never!
May 14th, 2008 at 11:38 am
UPDATE:
Kris, we already achieved Gold, we’ve just designed the Platinum standard and are now in Beta… You got the scoop right here… =]
May 15th, 2008 at 12:24 pm
‘I am a disjointed train wreck when it comes to content, at least in the conventional wisdom sense.’
I think thats a prerequisite for being on this panel
May 15th, 2008 at 12:29 pm
XBroker - I am going to tell Benn you said that.
May 15th, 2008 at 12:29 pm
Uh oh. Kris, if you’re moderating, I’m going to have to go to my second-favorite-blogger-examples so I don’t sound too sycophantic. “well here’s how Kris would do it. check out Kris’ style.”
Pictures. Maybe I’ll use pictures.
May 15th, 2008 at 1:26 pm
Oh, yay! Now I know who my fellow panelists are. We at VARbuzz will stake claim to the aluminum standard of multi-author blogs.
May 15th, 2008 at 1:42 pm
I’m going to start posting everything that pops in my mind, then I can add Dysfunctional to describe my already disjointed train wreck of content…
fyi…my static answer for every question will be ‘Create a Multi-Author Blog’…
May 16th, 2008 at 7:13 am
I’m fine with your static answer but would add one word:
‘Create a GREAT Multi-Author Blog’
May 16th, 2008 at 9:25 am
Kris, we’re definitely stoked to have you part of that panel. It’s going to rock. Looking forward to seeing everybody there.
May 16th, 2008 at 11:07 am
Thanks, Joel! Can’t wait. It will be interesting to see how in the world we can fit it all in during our prescribed 45 minute time slot.
May 16th, 2008 at 12:12 pm
@Benn: Better yet, A Gold Standard Constructive Comment Community
Excited to see everyone again and meet people Ive read for awhile now…had a great time with your blog brawl Ben, super idea!!
Off to start making my Kris Berg pop-up faces for everyone…(inside joke for anyone who saw Connect NYC 2008 panel w/Kris et.al.)